Native San Antonian Gordon V. Hartman is a philanthropist and former homebuilder who at the age of 15 started his own landscaping business while attending a local seminary. By age 19, he had saved enough to begin his homebuilding business, and by age 23, he had started a land development company. Founded in 1983, Gordon Hartman Homes built housing for low- to moderate-income families. Over the next 22 years, Gordon grew his company into the largest locally-owned homebuilding and land-development enterprise in San Antonio. In recognition of his success in business, he has earned membership in both the San Antonio Business Hall of Fame and the Texas Business Hall of Fame. Gordon was also inducted into the San Antonio Sports Hall of Fame in 2018 for bringing professional soccer to San Antonio and, in so doing, generating financial support for the special-needs community.
In 2005, Gordon sold his companies and established the Gordon Hartman Family Foundation so he and his wife, Maggie, could pursue their dream of helping children and adults with special needs. Their devotion to this cause is inspired by their now 30-year-old daughter, Morgan, who was born with cognitive and physical special needs.
In 2007, Gordon recognized the tremendous need for fully-accessible outdoor recreational facilities, so he made another dream come true – the April 10, 2010 grand opening of nonprofit Morgan’s Wonderland, the world’s first Ultra-Accessible™, fully-inclusive theme park designed with individuals with special needs in mind and built to be enjoyed by everyone. Opening festivities included NBA Hall of Famer David Robinson and star of TV and movies Eva Longoria. Two years later, global automotive giant Toyota, the leader in mobility solutions for drivers with disabilities, opted to become the presenting sponsor of Morgan’s Wonderland.
Morgan’s Wonderland, ranked by TripAdvisor as being among the top theme parks in the U. S., has welcomed almost 3 million guests from all 50 states and more than 120 other countries through park visitation and special events. Gordon’s realization that families with members with special needs have great demands on both their financial and emotional resources led to his commitment to admit anyone with a special need free of charge.
On June 17, 2017, Gordon debuted Morgan’s Inspiration Island, the world’s first Ultra- Accessible™, fully-inclusive splash park. In addition to tropically-themed aquatic attractions that everyone can enjoy, the park includes the Wheelchair Valet where guests can transfer out of their personal wheelchairs into revolutionary pneumatic waterproof wheelchairs powered by compressed air.
The World Waterpark Association honored Morgan’s Inspiration Island with its 2017 Leading Edge Award, and in 2018, TIME magazine named the splash park to its first annual list of World’s Greatest Places. Amusement Today, an internationally-circulated publication covering the theme parks and amusements industry, proclaimed Morgan’s Wonderland as “Park of the Year” during presentation of the 2017 Golden Ticket Awards to “the best of the best.” In addition, Paralyzed Veterans of America bestowed the 2018 Barrier-Free America award upon Morgan’s Wonderland and Morgan’s Inspiration Island.
Another significant expansion completed in 2020 and officially opened in 2021– Morgan’s Sports – is an Ultra-Accessible™, fully-inclusive sports complex focused on fitness, competition and fun for athletes of all abilities. Morgan’s Sports offers 3 acres of sports activities including basketball, volleyball, softball, baseball, football, pickleball and tennis. It also plays a key role for Special Olympics Texas, which annually hosts its statewide Summer Games at Morgan’s Wonderland.
In May 2021, Gordon unveiled Morgan’s Camp, a 102-acre recreational oasis on the northern outskirts of San Antonio that year-round offers an Ultra-Accessible™, fully-inclusive summer-camp-type experience to those with and without special needs. Facilities can accommodate at one time up to 525 campers of all ages and abilities – along with staff – for day, weekend or week-long camp sessions. Morgan’s Camp features more than 20 major fun elements including ziplines and a challenge course like none other. Activities also include horseback riding, archery, cycling and swimming, to name just a few.
The new $54 million Morgan’s MAC (Multi-Assistance Center) constitutes a bold new approach to caregiving for those with special needs. It offers a unique care model that helps solve medical and non-medical drivers of health problems in a coordinated fashion.
Morgan’s MAC, headquartered in a colorful, three-story, 165,000-square-foot structure not far from Morgan’s Wonderland, houses more than 30 community-based organizations. Specially-educated Navigators guide clients, or MAC Members, to service providers, track progress and schedule follow-ups. Gordon anticipates that this model of providing services in a coordinated manner will establish a new standard, not only in San Antonio but across the nation as well as internationally. Morgan MAC’s grand opening on Oct. 2, 2022, included special appearances by award-winning actor Joe Mantegna, also an advocate for those with special needs, as well as Texas Lt. Gov. Dan Patrick and San Antonio Mayor Ron Nirenberg.
To coordinate planning, fundraising, marketing and communications among the entire Morgan’s Wonderland “family” of ventures designed with assistance to the special-needs community in mind, Gordon in 2021 founded nonprofit Morgan’s, which is headquartered at Morgan’s MAC. For more information, visit https://morgans.org/, or call (830) 283-8900.
In addition to his leadership of Morgan’s, Gordon has served as a trusted advisor to innumerable nonprofit organizations to help them achieve success in serving those in need. In January 2012, he mobilized a force of several hundred volunteers to construct a home for a wounded veteran in just 108 hours, a feat documented for a national audience by ABC-TV’s Extreme Makeover: Home Edition. He also has been involved in projects that further San Antonio’s growing reputation as “Inclusion City, USA,” proclaimed by the City Council in 2015 in conjunction with the 5th birthday of Morgan’s Wonderland. These include accessibility improvements at City Hall, Bexar County Courthouse and San Antonio International Airport.
During the pandemic of 2020, city and county officials called on Gordon to head the COVID-19 Community Action working group to recommend measures for long-term recovery and to identify local, state and federal resources to assist the community. To aid in helping heal the Uvalde, Texas, community following a devastating May 2022 school shooting that took 21 lives, Gordon and his team welcomed more than 2,500 residents to Uvalde Day, a free, private visit to Morgan’s Wonderland and Morgan’s Inspiration Island on July 9, 2022, that also included complimentary roundtrip transportation.
Gordon had no way of knowing if unique Morgan’s Wonderland would succeed, but the park has far exceeded expectations and has encouraged the Hartmans to do what they can to help the estimated 15 percent of the world’s population – or 1.5 billion – dealing daily with physical and cognitive disabilities. Blessed with and inspired by Morgan, the Hartmans have committed more than $100 million to the disability and special-needs communities, and they’ve raised another $150 million from generous foundations, businesses, organizations and individuals.
This is just the beginning for Gordon and Maggie since they have pledged to donate 95 percent of their financial resources during their lifetimes or via their estate per the Giving Pledge, founded by philanthropists Bill and Melinda Gates and Warren Buffet. Gordon Hartman became the 210th member of the Giving Pledge, a commitment by individuals worldwide to give more than 50 percent of their wealth to philanthropy or charitable causes.
Because of his generosity, energy and vision, Gordon has earned extensive local, regional and national recognition including an honorary doctor of social work from San Antonio’s Our Lady of the Lake University. In 2019, Gordon was named recipient of The Governor’s Trophy, highest honor for lifetime achievement in support of Texans with disabilities. Furthermore, the Association of Fundraising Professionals of San Antonio and South Texas honored him as Outstanding Philanthropist in conjunction with the 2022 observance of National Philanthropy Day.
In the beginning, Gordon’s guiding motto was: “Together, we CAN make a difference!” As a result of many successes and lots more to come, that motto now is: “Together, we ARE making a difference!”